Brainware.TV Offers Internet Franchise Opportunity -- Broadband Video Download Stores Worldwide
[author:Brainware.TV / Mike Davis Public time:Jul 18, 2005] |
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Brainware.TV, the Internet franchise for video downloads, is opening new broadband video download stores for organizations of all sizes worldwide including office supply chains, broadband providers, colleges, business portals, video distributors, small businesses and major employers.
According to Phil Doyle, Brainware.TV CEO, “Broadband video hit critical mass this year with astounding momentum that is sweeping the workplace and the home. The download is the next video format after DVD, and it is here now. Brainware.TV cuts costs, lowers prices, prevents piracy and opens new global markets for business training videos and children’s educational videos.”
Brainware.TV Internet franchisees received advance notice last week of the first ever new video released for download several weeks before its DVD release, an industry first.
“We are serious about protecting the copyrighted intellectual property of our video producers by quickly releasing their new products worldwide online as downloads weeks before the video is released on DVD. Our video downloads carry much stronger security to prevent piracy than what is available on DVD,” said Mr. Doyle.
The growing global network of Brainware.TV Internet franchisees also received notices last week announcing a new children’s educational video download channel coming soon and a new series of ten sexual harassment prevention video downloads for workplace training that meet the strict requirements of California’s new law effective July 1, 2005.
Brainware.TV Internet franchisees have a sophisticated, fully automated video download store with their brand name on it where their customers purchase and rent videos for download without ever leaving the franchisee’s website environment. Those same customers return to the franchisee’s website for reorders.
Internet franchisees also have a convenient up-to-date, in-house video library with hundreds of new and best selling videos for training their employees anytime, anywhere. Video downloads drastically cut the costs of maintaining and updating expensive physical libraries of training videos on VHS or DVD in multiple office locations, and it eliminates the need for classroom training and travel in many cases. More companies are boosting performance by moving training out of the classroom seminar and making it available to employees on their computers as needed for problem solving, team training and individual e-learning.
“Companies have used training videos for over twenty five years because videos are proven effective, exciting and emotional. Video communicates with information and emotion, both being required for positive behavioral change, the goal of all training,“ said Mr. Doyle.
Today, for US$99.00 or less, any size organization anywhere in the world with a broadband connection can afford to download new and best selling training videos with superior business skills and information from the leading trainers and coaches to boost employee performance and create a competitive advantage. In the past, only large organizations could afford to spend the hundreds or thousands of dollars required to purchase this type of business training video.
"Corporate training used to be structured much like a grad school `field trip,' where employees and managers were uprooted from their desks and daily work scenarios and placed into a classroom or some other kind of structured learning environment either on or off premises," said Stephanie Fagnani, lead author of Simba's Corporate Training Market 2005. "But technology is making training much more seamless with quick tutorials right at a workstation."
“Video e-learning is replacing text e-learning because text-based courses are boring,” said Mr. Doyle. “Studies have shown repeatedly that text e-learning courses fail to excite the imaginations of students, and the completion rates are dismally low.”
Toronto-based IDC predicts that in 2005, the North American e-learning market will be worth $7 billion U.S. , and that it will grow to $15 billion by 2008.
Internet-delivered video-on-demand is expected to reach $7.9 billion in 2009 from $200 million in 2004, said telecom analyst firm RHK.
To participate in this growing market opportunity for video downloads and e-learning, the Brainware.TV Internet franchisees pay a US$4,995.00 one time franchise fee for their branded Internet franchise site and the right to receive 20% with no risk on gross revenues from video downloads to their customers and employees at their branded franchise site. The Internet franchise video site is branded with the franchisee’s name and logo, not Brainware.TV, and is linked directly as an integral part of the franchisee’s website. Customers and employees never leave the franchisee’s web environment. Brainware.TV operates the complexities of the bankcard transaction, download delivery and security in the background transparent to the customer or employee.
Brainware.TV THE BUSINESS CHANNEL is the pioneering leader of video downloads for business training. The company has licensed thousands of new and best selling videos in twenty one languages from the leading producers of business training programs. Producers receive an Internet Franchise site to promote to their customers. Brainware.TV was quietly launched in early 2001 and has downloaded video rentals to large and small satisfied and repeat business customers in virtually every world market.
Brainware.TV THE BUSINESS CHANNEL created the one day rental for the business training industry. Training producers have always had a demand for a one day rental that they could not satisfy by shipping of physical products. Business video producers sell the same videos on DVD and VHS for up to $895.00 or rent them for seven days for roughly half the purchase price.
At Brainware.TV and its Internet franchise sites, one day video download rentals are priced at US$99 or less.
This week Brainware.TV will announce THE KID’S CHANNEL coming soon with a large selection of quality educational children’s videos for download purchase. Producers of children’s videos are excited to have a new distribution channel via broadband video downloads. Parents will now be able to enjoy the savings and convenience of collecting high quality educational video downloads for their children without buying or renting them on DVD or VHS. The videos, once downloaded, can be played on other computers or viewed throughout the home network system.
The children's video market, a growing $4.8 billion market, is fueled by three main trends: sell-through versus rental, DVD conversion, and pop culture savvy kids, according to The U.S. Market for Children's Video Products (April 2005). This latest report from market research publisher Packaged Facts finds that not only are kids aware of every entertainment trend, they have the purchase power to act on their entertainment likes and dislikes. Children's video is an anomaly in the video world because the market is supported more by "sell-through" than rental. Children will often watch the same movie or video programming repeatedly, which is why many parents opt to buy the video cassette or DVD instead of renting it over and over. Outright purchase was the more lucrative "kidvid" sales mode in 2004, turning over close to $4.4 billion, a 12% increase over 2003. Alternately, rentals were $485 million at retail in 2004, down 8% from the previous year.
Toy stores, children’s book stores and other educational websites are expected to become Brainware.TV Internet franchisees when THE KID’S CHANNEL is launched.
Sophisticated Digital Rights Management (DRM) prevents piracy and allows Brainware.TV to offer various purchase and rental options. Video downloads at THE BUSINESS CHANNEL are 24 hour rentals with unlimited viewing on one computer. At THE KID’S CHANNEL, videos will be purchased for ownership with downloads to three computers. In all cases, the video license can be backed up and restored in the future if the computer is replaced or upgraded.
Brainware.TV last week announced a new series of ten sexual harassment video downloads that meets the requirements of California ’s new sexual harassment prevention law that went into effect July 1, 2005 with compliance required by Jan 2006.
This week, Brainware.TV launched an original new Made for Download series of business training video downloads. It marks the first-ever release of a video for download BEFORE the DVD release, an industry first marking a new trend in video distribution. CLEAR AND CONCISE is a series of 21 business training videos each in five major languages, all priced at US$29.95. DVD versions released within months will be priced at $295.00 plus shipping. The first title in the series is Goals and Goal Setting. It is designed to be used as a training tool or a business meeting opener to stimulate project planning sessions.
Phil Doyle and his wife, Gracie, were among the successful US pioneers of home video in 1982 when they opened Dimensions in Video in Northern California , the first all-VHS (no Beta) family home video store with no hardware.
Mr. Doyle also published Video Guide magazine, the first national publication to reach VCR homes with advertising from major Hollywood studios. He was elected President of the Video Retailers Association and was featured on the covers of Variety and Billboard magazines for organizing home video trade shows and industry events.
In 1997, Phil Doyle and his team sold the first-ever business training video from an e-commerce website with outsource fulfillment. In 2001, they developed BrainwareTV software and sold the first-ever video download rental with Digital Rights Management (DRM) to prevent piracy. Today, Brainware.TV is the first Internet Franchise opportunity. A Brainware.TV video download franchise is more exciting and different from a traditional regulated franchise because it has the Franchisee's name on it, not Brainware.TV.
CONTACT:
BrainwareTV, Inc.
Phil Doyle, CEO
http://Brainware.TV
THE BUSINESS CHANNEL
THE KID'S CHANNEL
707-545-1100
video@Brainware.TV
Otherinfo:mail: PO Box 1397 Santa Rosa, CA 95402
Website:http://Brainware.TV
Printed From:http://www.free-press-release.com/news/200507/1121709627.html
Source:Free Press Release
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